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At 88rising, East Meets West, One Viral Hit at a Time

Оценок: 39003 | Просмотров: 960701
Combining elements of Asian and Western culture. 88rising is a young entertainment company hoping to build a lasting, global brand that will outlive singular moments of virality. With influential artists like Rich Chigga and joji generating millions of views for the network, the next question for founder Sean Miyashiro and his team is how to translate that success into a long-term platform in a rapidly changing industry. Video by Jed Rosenberg Cinematography by Arthur Woo Production Assistant: Chris Giuseppini ---------- Like this video? Subscribe to Bloomberg on YouTube: http://www.youtube.com/Bloomberg?sub_confirmation=1 Connect with us on... Twitter: https://twitter.com/business Facebook: https://www.facebook.com/bloombergbusiness Instagram: https://www.instagram.com/bloombergbusiness/
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Текстовые комментарии (1755)
L E O N (3 дня назад)
Joining 88 in a few years calling it now
Big32Productions (4 дня назад)
That dude sitting next to George making sure he doesnt mention filthy frank. Making it seem like the Harlem shake was all he did. Joji only calling it "episodic youtube videos" and then him saying joji is a "new artist". Completely ignoring he had a huge fanbase that followed him to his new endeavors. Dont be ashamed of filthy frank
Alvin Ailey 3rd (5 дней назад)
Im gonna probably be the only one to say this. And I’m only gonna day it once All of the views are Asians
Gonzalo Vazquez Avila (5 дней назад)
This is crazy! Its almst been a year now too
nana jaemin (7 дней назад)
*”Who’s thrilling now Rich Chogyal”* *-Dream Perfect Regime*
Rocky Mao (9 дней назад)
jake W (9 дней назад)
No talent
Alex McBride (9 дней назад)
Ryan Lawrence (12 дней назад)
I miss joji/ FRANKUUUUU
Timothy Su (14 дней назад)
They should sign Ryan higa in
Nate Valentino (15 дней назад)
Totally forgot bout Pink Guy's Harlem shake vid LUL
The Adoring Fan (16 дней назад)
When “dat stick” drops outta nowhere 🔥
Rexy Fulgencio (16 дней назад)
xael (17 дней назад)
rich chiga? chinese rapper? okay???
Jonathan Wenur (18 дней назад)
Rich Brian is Indonesian...
Bruce (19 дней назад)
in the daaarrrrrrk
SeaTrain (20 дней назад)
I hate myself for watching this the third time.
Kautsaar (21 день назад)
Why im cryed :')
arcadeeeee26 (21 день назад)
88rising forever
御坂美琴 (22 дня назад)
Rich Brian ?Chinese rapper?Are you serious?
Ho Hyun Choi (23 дня назад)
he called Rich Chigga "Chinese" not Indonesian or of Chinese Indonesian descent but just plain Chinese lmao
Yayuhhh (23 дня назад)
Turn this into a movie.
lakebraddock ultimate team (24 дня назад)
lmao went to there concert last week and it was more crazy than this LOL
DITAMPOL (24 дня назад)
love how Bloomberg is not censoring the curse words
Lemon Pencil (25 дней назад)
Rich briannnn is who he is now and i completely forgot his old name
Zikki Robbani (25 дней назад)
rich brian from indonesia
Azmil Aramy (25 дней назад)
Nathaniel Hufancia (20 дней назад)
Joji is indonesian
Squirrel On a scooter (25 дней назад)
10:16 just damn
Just your Random boi has a gun addict (26 дней назад)
Well Brian is not Chinese he is Indonesian
Nathaniel Hufancia (20 дней назад)
If he really is Indonesian then his name would be Rich Indonigga.
Just your Random boi has a gun addict (20 дней назад)
Nathaniel Hufancia I get it
Nathaniel Hufancia (20 дней назад)
No, man. He is black chinese. That is why he is a chigga.
NOJAMZ (26 дней назад)
Here since day 1 when Dat Stick came out!
Israel Sepulveda (26 дней назад)
I fucking knew joji was filthy frank 😂😂🙏🏼
Scott Gordon (27 дней назад)
Brian did *not* learn his English from rubik's cube
Nathaniel Hufancia (20 дней назад)
You are right, man. Cubes can not talk. They can not teach
Scott Gordon (27 дней назад)
that parking garage is *not* grimy
FanRose FabRose Spencer (27 дней назад)
Imma be honest, this documentary was really mediocre for anyone who is new to 88. 4/10 it ffeels like a project i would have done in year 9
Xavier Cundin (27 дней назад)
Rich chigga or Bryan is Indonesian not Chinese
Nathaniel Hufancia (20 дней назад)
No man. He is black chinese. That is why he is a chigga.
Visiouse_TEa (27 дней назад)
China and Indonesia are two diff countries so how u gon dat hes a chinese rapper by way of Indonesia 🤦‍♂️🤦‍♂️🤦‍♂️🤦‍♂️
Nathaniel Hufancia (20 дней назад)
You are right, man. Joji is an indonesian rapper.
KungFuAsh (28 дней назад)
Joseph White (28 дней назад)
Rich chigga for life Asian power!!!!!
Matthew Jin (28 дней назад)
Rich Brian doesn't even know Chinese lol, just say he's an Indonesian rapper.
Nathaniel Hufancia (20 дней назад)
No man. He is black chinese. That is why he can rap. He may look chinese but his dick is black.
Kaotic Kris (28 дней назад)
Harlem shake was like 40 years ago before it became popular again
NEAT HACK (29 дней назад)
"Rich chigga is chinese rapper" Wtf lol
Filipino Battousai (29 дней назад)
Motherfucker stop texting and driving!
Joe Flanagan (29 дней назад)
"Crazy episodic videos" might be the biggest understatement in history. Lol
Stalin (29 дней назад)
Is joji filthy frank orrr am i pookin
Rafael Tesema (30 дней назад)
Joji didn't make the Harlem shake, filthy frank did
Flaccid Avenger (30 дней назад)
@8:16 "...his [Joji] first release as a SERIOUS ARTIST" Bloomberg is out here throwing subtle shade but I see you. Put some respec on my man's name.
BQDcrowd 33 (1 месяц назад)
Rich chigga is chinese-indonesian right?
CooingThatguy (1 месяц назад)
11:00 pause and on the bottom you’ll see some idubbbz twin
nick lai (1 месяц назад)
we all know why he goes to the parking lot so often. sure he is rising lol !
cynefin Finn (1 месяц назад)
bless sean miyashiro. he created 88rising ontop of a parking garage. i love this man for making a legendary group of talented people
Samuel Yuen Talavera (1 месяц назад)
I miss papa franku
Tristan Taimanglo (1 месяц назад)
WAIT HOL UP Chigga/Brian is indonesian, not chinese
Nathaniel Hufancia (20 дней назад)
Wait hol up. He is black chinese. That is why he is a chigga.
Ike Listiyanti (1 месяц назад)
John Childs (1 месяц назад)
I just discovered them and I feel so bad for it taking me so long
毛彦霖 (1 месяц назад)
chigga is not Chinese rapper
JESUS (1 месяц назад)
Rich Brian is Indonesian dummy
Nathaniel Hufancia (20 дней назад)
You're right, man. He is also of Malay descent.
gabyu (1 месяц назад)
bābā rising. Literally, to "Double Prosperity" in Chinese.
Purnima Gurung (1 месяц назад)
"it's my dad, son, it's my dad" same Joji fan 😂
Oscar Lima (1 месяц назад)
Chigga.... OMFG lol
Arthur Ortega (1 месяц назад)
One hit wonders.....
BEAHAPPYLOVE MV (1 месяц назад)
he is not chinese
Nathaniel Hufancia (20 дней назад)
You are right, man. Joji is actually black.
Shane‘s Piggy (1 месяц назад)
That one Guy (1 месяц назад)
Any Asian Americans out here? Besides me
Honey Orb (1 месяц назад)
I don't blame Joji for wanting to move away from his comedy personas and I also get why he stopped. He doesn't just wanna be known as FF and pink guy forever and tbh I love Joji so much and wish the best for his future ✨💕
ew why (1 месяц назад)
1:05 u mean t h e l o m l k r i s w u
Night Time (1 месяц назад)
You probably can't here my clapping right now at the end of the vid.
PhantomXIX (1 месяц назад)
I actually like this. Its a really cool movement
William Akiu (1 месяц назад)
Rich Brian #1 higher brothers #2
David Anonymous (1 месяц назад)
That weird looking guy you see everyday at the local coffee shop just could be a professional music producer and barely anyone would even know
OnlyCats Allowed (1 месяц назад)
Why does the video sound scary..
Slavic Federation (1 месяц назад)
9:37 at the left side is that aang from avatar??
Slavic Federation (1 месяц назад)
rich nibba
Ezra Rizky Tafrizal (1 месяц назад)
*rich brian isn't f*****g Chinese*
David Anonymous (1 месяц назад)
Jc Lawley (1 месяц назад)
Adam Rivera (1 месяц назад)
How do I sign with 88?
Annie Tregenza (1 месяц назад)
Rich chigga is Indonesian
Nathaniel Hufancia (20 дней назад)
Yup. And he also has chinese ancestors. That is why he looks chinese.
summerbylulu reviews (1 месяц назад)
that invisible bridge 👏
HZLaw (1 месяц назад)
10:20 pls
nawab256 (1 месяц назад)
Joji!!! I'm really happy that 88rising is promoting eastern rappers. We need some of that here.
Ryan Who (1 месяц назад)
immediately, didn't know brian was chinese
leviathan (1 месяц назад)
First heard of the harlem shake when it came out and thought it was ridicoulus. Only to find the genius of filthy frank years later, and then when he started making music i found out he started the dance
fUzE bOmB (1 месяц назад)
Prithvi Satish (1 месяц назад)
hes indonesian not chinese
Prithvi Satish (20 дней назад)
thats not what i said
Nathaniel Hufancia (20 дней назад)
No man. He is actually black. Only black people can rap. Chinese and Indonesians can not rap.
Mauricio Solórzano Villalobos (1 месяц назад)
Filthy Frank is 1000 times better
Arul Polo (1 месяц назад)
Fangirl cat (1 месяц назад)
This video is great, BUT I GOTTA ASK A THING. THE BACKGROUND MUSIC at the start. IT'S SO GOOD. May I know what it is?
nurlaila yusuf (1 месяц назад)
chinese rapper? lol
Hank Wu (2 месяца назад)
Rich Brian is fucking Indonesian not Chinese
RedyTheLegend (2 месяца назад)
Joji created Filthy Frank just so he could promote his Mixtape. I feel used
Aradea Nugraha (2 месяца назад)
liiieesssll (2 месяца назад)
indo ain't east or west, we non-bloc.
Kevin Yoshida (2 месяца назад)
More like built on a roof.
FRISHR (2 месяца назад)
Frank was Filthy Rich was Chigga
Gustav Adolf (2 месяца назад)
"Career shift" Lets face it, Papa Franku would have gone stale in a few years. He would have to come up with videos that are more extreme than the last one to please his edgy autistic fanbase, like myself. And that would have burnt him out. Altough im not a fan of his low-fi pop shit, good luck to him in the future. Maybe even try acting? In some TV series or even a movie?
TrueSlav (2 месяца назад)
it's weird how he doesn't mention that Joji has a YouTube channel, also known as, *FILTHY FRANK TV*
LaMelo AntHony GOAT HALLOFFAMe15 (2 месяца назад)
3:00 "idiot rising"?
i wanna fucking kill my self (2 месяца назад)
Joji is filthy frank
Tangent Yes (2 месяца назад)
0:59 Shouts Out to Melon
Buk Lau (2 месяца назад)
im a fan of filthyfrank aka joji for a long time but i didnt know that he created the harlem shake trend
V H (2 месяца назад)
Worked out of his car ? Hmm

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